SHIPPING NEW SYSTEMS · 2026

Acquisition,
on autopilot. 24/7.

AI workflows, lead-gen systems, and voice agents, engineered for ambitious operators who want to scale without adding headcount.

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Built with the best of the stack
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01 · What we specialize in

Three systems. One growth engine.

We don't do everything. We do three things exceptionally well, and connect them into one machine.

01 / Lead Engine

Multi-channel AI Communication

SMS, email, and phone calls, unified and automated through AI. Every channel works together so nothing falls through the cracks.

5 apps · synced
LIVE
Gmail
Relay
CRM
Sheets
Cal
MESSAGES ROUTED
1,247
↑ 23%
02 / Pipeline

Lead Generation & CRM

We generate leads, classify them in your CRM, and handle follow-ups until the meeting is booked.

NEW LEADS ↑ 23%
+47
CONVERSION ↑ 12%
68%
PIPELINE ↑ 31%
$24k
03 / Voice AI

Voice AI Agents

AI-powered phone agents that handle calls, book appointments, and qualify leads 24/7. Your line never goes quiet.

  • Handles inbound and outbound calls 24/7
  • Books appointments automatically
  • Bilingual: English & French (Spanish on request)
R
Relay AI Agent
In conversation · 03:24
Qualifying lead · Booking appointment
01.5 · The engine, in motion

Look inside. Watch it run.

Every lead through one pipeline. Captured, qualified, routed, booked. In milliseconds.

SYSTEM · LIVE
LATENCY 187ms
INBOUND 47↑
LinkedIn Sales Nav
Gmail inbox
Web form
RELAY · AI 1,247
Real-time qualification
ICP scoring 0–100
Smart routing
CRM · GHL 68%
Qualified 32
Nurturing 15
Closed-won 11
BOOKED · CAL 11↑
Q3 SaaS 14:30
Coaching 16:00
Agency demo 17:15
ACTIVITY LOG
LIVE FEED · WS
02 · How it works

From first call to production.

Step 01 · Week 1

Strategic Audit

We map your process, find bottlenecks, and project ROI. You leave with a clear picture of what's automatable.

Step 02 · Weeks 1–2

Custom Design

We design the complete architecture of your AI system. You validate every decision before we start building.

Step 03 · Weeks 2–4

Turnkey Deployment

We install, configure, connect, and test the entire system. You don't have to learn anything. It's ready to run 24/7.

Step 04 · Ongoing

Continuous Optimization

We monitor performance, fine-tune agents on real conversations, and improve workflows month over month.

03 · Real clients. Real results.

Results, measurable.
Stories, verifiable.

DIGITAL AGENCY 3-month case study

NeedCollab

Lead generation & CRM automation

27/mo
MEETINGS
$45k
MRR ADDED
14→23%
CLOSE RATE
GoHighLevel Make.com OpenAI Cal.com
Read the full story
COACHING Lead system overhaul

Coaching with Irfaan

AI-powered lead capture & qualification

3×
MORE LEADS
11→20%+
CLOSE RATE
+$10k/mo
REVENUE
Make.com GoHighLevel OpenAI Cal.com
Read the full story
04 · What clients say
"Response time went from 6–8 hours to under 3 minutes. Leads tripled. Close rate jumped from 11% to 20%+. Abdel delivers real results."
I
Irfaan
Coaching with Irfaan
"He didn't just set up tools. He built a structured acquisition system. Our pipeline is now organized, automated, and predictable."
N
NeedCollab
Digital agency
Abdel Boughaleb, Founder of The Relay Labs
CURRENTLY
Building from
Montréal, QC
05 · The founder

Abdel Boughaleb

Founder & Automation Architect

I've closed over $7M in enterprise B2B sales in 5+ years, working with major clients across construction, aerospace, tech, and media and entertainment. Before that, I trained as an industrial engineer in process optimization, with experience at Pratt & Whitney and Bell Flight. I understand both how a business sells and how it runs.

At The Relay Labs, I turn that into automation that compounds: AI workflows, lead generation systems, and voice agents that let clients scale revenue and output without scaling headcount. Engineered to ship, and built to last.

LinkedIn Get in touch
06 · Questions

Frequently asked.

How long does it take to build an automation system?
Most projects take 2 to 4 weeks from discovery call to launch. Simple automations can go live in under a week. Complex systems with AI agents and multi-channel integrations may take up to 6 weeks.
Do I need technical skills to use the systems you build?
Not at all. We build everything so your team can use it without any coding knowledge. We also provide training and documentation, and we handle all the technical maintenance.
What's the difference between an AI agent and a chatbot?
A chatbot follows a script. An AI agent understands context, makes decisions, and takes action, like booking appointments, qualifying leads, or routing calls intelligently. It's the difference between a phone tree and a real assistant.
How much does it cost?
Most projects range from $2,500 to $15,000 depending on complexity. Simple automations start around $2,500. Full lead-gen + AI agent systems are typically $8,000–$15,000. We scope everything during the discovery call and give you a clear quote, no surprises. Most clients see ROI within the first month.
Do you work with businesses outside Canada?
Yes. Everything we build works remotely. We've worked with businesses across Canada and internationally. If you need automation, we can help, regardless of location.
What happens after launch?
Every project includes a support period after launch. We monitor your systems, fix any issues, and optimize performance. We also offer ongoing retainer plans for teams that want continuous improvements.
Work with us

Start with a free
30-minute growth call.

We'll map your biggest automation opportunities and show you what's possible. No commitment, no fluff.

Let's talk Book your call hello@therelaylabs.com